Master Markup
4 min
overview & purpose with b2b stores, admins do not need to create an entirely separate pricing structure for products instead, they can simply configure markups that are automatically applied at the store level (the same markup applied to all store products) or to specific products this simplifies pricing management while maintaining flexible pricing strategies across multiple b2b clients the system supports two types of markup configurations fixed markup – applies the same markup percentage across all product price ranges dynamic markup – applies different markup percentages based on defined product price ranges this approach helps businesses efficiently manage custom pricing for different b2b stores without manually updating individual product prices configuration to create the master markup, click on the markup master button from the stores listing page this interface allows the admin to create and manage reusable markup configurations that can later be assigned product wise while configuring b2b store pricing the markup master helps maintain consistent pricing rules and reduces repetitive setup efforts across multiple stores or products fixed markup a fixed markup applies the same percentage markup across all product prices, regardless of the product value this means every product receives a consistent pricing increase or discount based on the defined percentage for example, if a fixed 10% markup is configured a product priced at $1000 will become $1100 a product priced at $2000 will become $2200 this type of markup is useful when the same pricing strategy needs to be maintained for all products without considering different price ranges dynamic markup a dynamic markup applies different percentage markups based on predefined product price ranges this allows admins to create flexible pricing strategies where the markup changes according to the product value for example apply 10% markup for products priced up to $500 apply 15% markup for products priced between $501 and $700 apply 20% markup for products priced between $701 and $1000 in this case a product priced at $400 will receive a 10% markup a product priced at $650 will receive a 15% markup a product priced at $800 will receive a 20% markup dynamic markup is useful when businesses want to apply different profit margins for low value and high value products